DEVELOPMENT COMUNICATION
Development Communication is the integration of strategic communication in development projects. Strategic communication is a powerful tool that can improve the chances of success of development projects. It strives for behavior change not just information dissemination, education, or awareness-raising. While the latter are necessary ingredients of communication, they are not sufficient for getting people to change long-established practices or behaviors.
When communication is used to promote social development. Systematically applying the processes, strategies, and principles of communication to bring out positive social changes called development communication. It is the art and science of human communication linked to a society's planned transformation from a state of poverty to one of dynamic socio-economic growth that makes for greater equity and the larger unfolding of individual potential.
Sub Thematic areas in Development Communication
- Health Communication
- Agricultural Communication
- Gender Communication
- Information, Education and Communication.
- Leadership and Communication
- Science Communication
- Environmental Communication
Degree Programmes/Course Units
CMC3302 |
Monitoring and Evaluation of Communication Projects |
CMC3304 |
Audio-Visual Production and Editing |
CMC3306 |
Statistical Methods in Communication |
CDC3308 |
Communication and Development Practice |
CDC3310 |
Industrial Attachment |
CDC3401 |
Communication Policy |
CDC3403 |
Social and Behaviour Change Communication |
CDC3405 |
Resource Mobilization and Grants Writing |
CDC3407 |
Health Communication |
Electives (choose one) |
|
CDC3409 |
Communication, Democracy and Governance |
CDC3411 |
Communication and Gender |
CDC3402 |
Communication for Crisis and Conflict Resolution |
CDC3404 |
Community Mobilisation and Advocacy |
CDC3406 |
Participatory Communication and Development |
CDC3408 |
Designing Information and Education Materials |
CDC3412 |
Project |
Possible Career Opportunities
- Behavior Change expert
- IEC consultant
- Development worker
- Health communication expert
- Crisis communication consultant
- Systematizer of development
- Conflict manager
- Community development
- Entrepreneurship trainer
- Translator
- Inter-cultural expert
-Sustainable Development Consultant